Author: Olivia Siddle

Olivia Siddle is a go-to-market strategist with 12+ years of experience in B2B. She writes about sales, marketing, and buyer behavior, with a focus on improving prospecting and engagement. Her approach centers on clarity, relevance, and practical insights.

10 Best Revenue Intelligence Platforms for B2B Sales (2026)
Revenue intelligence platforms help sales teams forecast more accurately, spot deal risks earlier, and improve pipeline…
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12 Best Verified B2B Database Providers for Sales (2026)
Picking a verified B2B database provider from a crowded market is harder than it looks. Most…
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10 Best Buyer Intent Tools for B2B Sales Teams (2026)
Most buyer intent tools sell you a list of companies that visited your website last week….
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What Are B2B Company Data Providers? How Outbound Teams Scale
B2B company data providers now cover far more than contact lists. Some focus on firmographic account…
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B2B Email Finder: How to Get Verified Emails That Actually Reach the Inbox
An email finder helps you find business email addresses. The problem is, many of those emails…
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How to Find Email Addresses for B2B Sales (Without Bad Data)
Finding email addresses for B2B sales sounds simple. In practice, most teams struggle to find the…
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Outbound Sales Strategy for B2B: What Top Teams Do Differently
Most outbound sales strategies fail before a single message is sent. Not because of bad execution,…
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How to Identify In-Market B2B Accounts (Why Intent Data Alone Fails)
Most revenue teams rely on intent data but still struggle to identify which accounts are actually…
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How to Build a Target Account List for B2B Sales
Most B2B sales teams do not struggle to build a list. They struggle to build the…
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