-
GTM Framework Explained: Structuring Your Go-To-Market Motion
Most B2B revenue teams already have a GTM strategy they believe in. The real challenge isn’t…
-
Go-To-Market Strategy: A Complete GTM Guide for B2B Revenue Teams
A go-to-market strategy in B2B is the operating system that connects your ICP, revenue motion, channels,…
-
Best Account research tools in B2B sales
Strong outbound motions start with deciding which accounts deserve attention. Teams use a growing stack of…
-
How to Do Account Research in B2B Sales: A Step-by-Step Process
Most sales teams know they should research accounts before reaching out. But knowing what to research…
-
What Is Account Research in B2B Sales?
Account research is a term that comes up often in B2B sales, especially in conversations about…
-
Pipeline Health in B2B Sales: Early Indicators of Deal Risk
Pipeline health isn’t about how many deals are active. It’s about whether the pipeline can be…
-
Sales Pipeline Management in B2B: Why High Activity Still Leads to Stalled Deals
You’re tracking everything. Calls are up. Emails are sent. Meetings are booked. Your CRM shows pipeline…
-
EuroShop Attendees: How Sales Teams Find the Right Retail Buyers in 2026
How Sales Teams Identify the Right Decision-Makers Around EuroShop (Even If They Start from Scratch) Sales…
-
Lead Enrichment Tools Compared: Apollo, Clearbit, Clay, and Pintel.ai
Modern GTM systems depend heavily on lead enrichment tools. Routing, scoring, segmentation, personalisation, and reporting all…
-
What Slows Down BDR Productivity at Scale
BDR productivity slows down not because reps work less, but because the systems around them stop…
-
AI SDR Tools in 2026: Fixing the Research and Qualification Bottleneck
Your SDRs aren’t struggling to write emails. They’re drowning in pre-work. Every quarter, the same pattern…
-
AI Tools for Finding Contacts and Personalized Outreach
Sales teams want to move faster from identifying contacts to sending outreach. But the path from…
-
BDR Playbook: How Modern BDR Prospecting Actually Works in 2026
Why Most Prospecting Playbooks Are Already Obsolete BDR prospecting feels harder than it used to. Activity…
-
Why BDRs Aren’t Setting Meetings (Even With High Activity and the Right Titles)
Your BDRs are hitting their call blocks. They’re sending personalized emails. They’re targeting VPs and Directors…
-
SDRs Spend Too Much Time Prospecting. Here’s How Teams Automate It:
The average SDR spends 40% of their day on manual prospecting. That’s researching accounts, finding contact…
-
How to Find High-Quality B2B Prospects Using Accurate B2B Data
Most GTM teams don’t have a lead volume problem—they have a lead quality problem. SDRs waste…
-
Prospecting and Qualifying Leads in Modern Outbound Workflows
Outbound teams that hit quota consistently master two interconnected disciplines: prospecting and qualifying leads systematically. The…
-
Top SDR Prospecting Mistakes and How to Fix Them
The difference between SDRs who consistently hit quota and those who struggle is not work ethic….
-
ZoomInfo Alternatives: Choosing the Right B2B Data Provider (2026)
ZoomInfo has long been the default choice for B2B teams that need fast access to contact…
-
How Modern BDRs Run Prospecting End-to-End: BDR Prospecting Framework
Most BDR teams don’t have a lead volume problem—they have a lead quality problem that breaks…
-
Waterfall Enrichment: How Modern Teams Reduce Data Gaps
Waterfall enrichment is a multi-source data strategy that queries enrichment providers sequentially until complete, accurate information…
-
How Poor Sales Data Quality Hurts Sales Performance (And How Teams Fix It)
Most sales leaders diagnose performance problems by looking at activity metrics, conversion rates, or win rates….
-
B2B Data Quality: The Foundation of Predictable Outbound
Most outbound failures don’t happen at the moment of send. They happen weeks earlier, when incomplete…
-
Best Clay Alternatives for Better Data Accuracy
If you’re responsible for GTM data or outbound workflows, choosing the right enrichment platform directly impacts…
-
AI Sales Tools in 2026: How Personalization & Research Automation Actually Work
AI sales tools are now part of almost every outbound stack. SDRs use them to find…
-
AI BDR: What the Business Development Role Looks Like Now
An AI BDR is an automated system that handles prospect research, data validation, and preparation—freeing sales…
-
SDR vs BDR: What’s the Difference? A GTM Operator’s Guide
Choosing between an SDR and a BDR isn’t about job titles. It’s an operating model decision…
-
SDR Prospecting Workflow: How Top Teams Save 10+ Hours/Week
Every SDR knows the feeling: a lead list that looks simple on paper turns into hours…
-
Lead Enrichment & Research Automation: The FETE Framework
Your CRM has 10,000 leads. Only 2,800 are actually usable. The rest are missing job titles,…
-
Pintel.AI Achieves Major Security Milestone
Pintel.AI Achieves Major Security Milestone: What It Means for You We’ve done another cool thing. 😎…
