Wellborn Middle School is currently engaged in several key operational initiatives, including the integration of instructional technology within classrooms and strengthening intervention systems for student success. The school actively manages student device usage through a new state-mandated policy and continuously fosters a collaborative professional learning environment. These initiatives shape the daily operational landscape and technological infrastructure of the campus.

These initiatives create operational pressure, particularly around device management, technology integration, and coordinating student support services. Systems supporting instructional delivery, data analysis for interventions, and secure digital learning environments become critical. Vendors offering solutions in these areas can support Wellborn Middle School in navigating these operational challenges and enhancing existing systems.


Wellborn Middle School Snapshot

Location: College Station, Texas

School District: College Station Independent School District (CSISD)

Grades Served: 7-8

Technology Environment: Uses Schoology, ClassLink, HelloID, and Exact Path.

Key Initiative: Enhancing instructional technology integration and increasing device access for students.

Website: https://wms.csisd.org/


Recent Funding and Procurement Activity

Funding ActivityAmountOperational AreaCurrent School-Level Relevance
Campus General Fund allocation for instructional technologyNot specified (campus general fund)Instructional TechnologyWellborn Middle School is currently using its campus general fund to procure instructional technology materials to increase device access for students.

Leadership and Key Buying Personas

NameRoleDepartmentPublic Contact
Jeremy StewartPrincipalAdministrationjstewart@csisd.org
Lizzie OrtegaAssistant Principal (A-L)Administrationeortega@csisd.org
Alison StoneAssistant Principal (M-Z)Administrationastone@csisd.org
Denise GlockzinLibrarianLibrary Services-
Rhonda GrayInstructional CoachAcademics-
Stephen AlexanderDigital Learning AmbassadorTechnology/Academics-
Kassidi FlaterNurseHealth Serviceskflater@csisd.org
Callan FuscoGirls Athletic CoordinatorAthletics-

Key Initiatives at a Glance

  • Integrating instructional technology to augment learning experiences.
  • Increasing student access to technology devices within classrooms.
  • Managing student personal communication device usage through a new state policy.
  • Strengthening the Multi-Tiered System of Support (MTSS) for student interventions.
  • Implementing a House Team system to foster student belonging and social-emotional learning.
  • Providing ongoing professional development for effective instructional practices.

What Companies Can Sell to Wellborn Middle School

Who Can Sell HereCurrent InitiativeOperational PressureSeller Positioning
Instructional Technology ProvidersIntegrating instructional technology into daily learning.Ensuring new technologies seamlessly integrate with existing systems like Schoology.Offer platforms that enhance Schoology functionality and curriculum delivery.
Student Device SuppliersIncreasing student access to technology devices.Managing device deployment, maintenance, and equitable access across the campus.Provide robust, manageable student devices suitable for classroom use.
Device Management SolutionsIncreasing student access to technology devices.Tracking device inventory, managing software licenses, and securing devices.Offer systems for inventory, asset tracking, and security for student devices.
Mobile Device Management (MDM)Managing student personal communication device usage.Enforcing device policy compliance and ensuring educational focus during school hours.Provide tools to manage and restrict personal device usage in compliance with state law.
Learning Management System (LMS) EnhancementIntegrating instructional technology into daily learning.Maximizing the utility of Schoology for varied instructional needs.Deliver applications or content that extend Schoology's capabilities for teaching.
Academic Intervention SoftwareStrengthening the Multi-Tiered System of Support (MTSS).Identifying specific student needs and delivering targeted, measurable interventions.Offer data-driven platforms for diagnostic assessment and individualized learning paths.
Professional Development PlatformsProviding ongoing professional development for effective instructional practices.Delivering relevant and personalized training to teachers for new instructional strategies.Provide online or in-person training modules focused on technology integration or differentiation.
Social-Emotional Learning (SEL) ResourcesImplementing a House Team system for social-emotional learning.Integrating SEL concepts into existing school structures and daily interactions.Offer curriculum, activities, or training that supports SEL initiatives.
Data Analytics & Reporting ToolsStrengthening the Multi-Tiered System of Support (MTSS).Analyzing student performance data from various sources (Exact Path, MAP, STAAR).Provide platforms to consolidate and analyze student progress for intervention planning.
Classroom AV SolutionsIntegrating instructional technology into daily learning.Ensuring consistent and reliable audio-visual capabilities in all classrooms.Deliver interactive displays, projectors, or sound systems that support diverse teaching methods.

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Why Companies Should Consider Selling to Wellborn Middle School

  • Wellborn Middle School is actively investing in instructional technology and student devices through campus general funds.
  • The school is implementing new state-mandated policies for student device management, creating demand for compliance solutions.
  • There is an ongoing focus on enhancing instructional practices and student support through technology.
  • The school's commitment to professional learning communities indicates a receptiveness to solutions that support teacher development.
  • Wellborn Middle School leverages platforms like Schoology, indicating an established digital learning environment open to integrations.

1. Instructional Technology Integration and Device Expansion

What Wellborn Middle School Is Doing

Wellborn Middle School is actively integrating instructional technology to enhance student learning experiences. The school is working to increase the number of accessible technology devices for students within the campus environment. This involves purchasing new instructional technology materials through its general fund.

Key Buyer Personas

  • Principal
  • Assistant Principal
  • Digital Learning Ambassador
  • Instructional Coach
  • Librarian

Operational Challenges

  • Ensuring new instructional technologies are compatible with existing platforms like Schoology.
  • Coordinating the deployment and maintenance of an increased number of student devices.
  • Providing teachers with adequate training to effectively utilize new technologies in daily instruction.

Relevant Company Categories for Wellborn Middle School

  • Interactive Classroom Technology
  • Classroom Device Solutions
  • Instructional Software
  • Professional Development for EdTech
  • Device Management Platforms

Companies That Can Sell to Wellborn Middle School

Promethean — Offers interactive flat panels and educational software for classrooms.

Relevant for: Enhancing dynamic instructional delivery and classroom engagement.

Lenovo Education — Provides a range of student laptops, Chromebooks, and tablets.

Relevant for: Supplying durable and manageable devices to expand student access.

Discovery Education — Delivers digital curriculum resources and professional development.

Relevant for: Providing engaging content that integrates with instructional technology.

Sample Outbound Angle

"Noticed Wellborn Middle School is actively expanding instructional technology and device access for students.

Schools often find that scaling device programs creates challenges with consistent classroom integration and teacher adoption.

Many districts address this by implementing focused professional learning pathways. Can share insights if useful."


2. Student Personal Communication Device Policy Enforcement

What Wellborn Middle School Is Doing

Wellborn Middle School is implementing and enforcing a new state law (House Bill 1481) that prohibits students from using personal communication devices during the school day. This policy, effective July 17, 2025, requires clear management of student devices within the school environment.

Key Buyer Personas

  • Principal
  • Assistant Principal
  • Security Resource Deputy
  • Director of Technology (District level, for policy tools)

Operational Challenges

  • Consistently enforcing the "Away For The Day" policy across all campus areas.
  • Managing storage and retrieval of student personal devices during school hours.
  • Communicating the policy effectively to students and parents to ensure compliance.

Relevant Company Categories for Wellborn Middle School

  • Mobile Device Management Solutions
  • Secure Storage Lockers
  • Digital Communication Platforms (for school-to-home)
  • Policy Enforcement Software
  • Student Wellness & Digital Citizenship Programs

Companies That Can Sell to Wellborn Middle School

Yondr — Provides phone-locking pouches for device-free zones.

Relevant for: Physically securing student personal devices during school hours.

Blocksi — Offers internet filtering and screen time management for school networks.

Relevant for: Supporting policy enforcement through network-level controls.

SchoolMessenger — Delivers mass notification and school-to-parent communication tools.

Relevant for: Facilitating clear communication of policies and emergencies without personal devices.

Sample Outbound Angle

"Looks like Wellborn Middle School is managing the new state policy on student personal communication devices.

Schools implementing similar policies often encounter coordination gaps around student compliance and secure device storage.

We're seeing many campuses integrate secure storage solutions to streamline daily enforcement. Happy to share what’s working if useful."


3. Strengthening Multi-Tiered System of Support (MTSS)

What Wellborn Middle School Is Doing

Wellborn Middle School is focusing on strengthening its Multi-Tiered System of Support (MTSS) to address increasing student needs for intervention. The school uses a Student Intervention Team and tiered intervention systems, including Exact Path and MAP growth reports, to support student academic progress.

Key Buyer Personas

  • Principal
  • Assistant Principal
  • Instructional Coach
  • Counselor
  • Special Education Coordinator (District level)

Operational Challenges

  • Accurately identifying students needing specific interventions through data analysis.
  • Coordinating diverse intervention strategies and tracking student progress across multiple tiers.
  • Ensuring consistent implementation of interventions and professional development for staff.

Relevant Company Categories for Wellborn Middle School

  • Intervention Management Software
  • Academic Assessment Platforms
  • Curriculum & Instructional Resources for Intervention
  • Data Analytics for Education
  • Professional Development for MTSS

Companies That Can Sell to Wellborn Middle School

Exact Path by Edmentum — Provides individualized learning paths and diagnostic assessments.

Relevant for: Supporting targeted interventions in math and reading.

Illuminate Education — Offers data and assessment management solutions for MTSS.

Relevant for: Centralizing student data and tracking intervention effectiveness.

Branching Minds — Delivers an MTSS platform for intervention planning and progress monitoring.

Relevant for: Streamlining the identification, support, and progress tracking of students.

Sample Outbound Angle

"Heard Wellborn Middle School is strengthening its Multi-Tiered System of Support for student interventions.

Many schools scaling MTSS programs find challenges ensuring data from various assessments translates into actionable, trackable intervention plans.

Some campuses are leveraging integrated platforms to consolidate student data and streamline intervention workflows. Could be worth discussing."


Final Take

Wellborn Middle School is actively engaged in modernizing its instructional technology environment and refining its student support systems. Key operational pressures arise from integrating new technologies, managing state-mandated device policies, and effectively delivering tiered interventions. Vendors offering solutions in instructional technology, device management, academic intervention, and professional development can strategically position their offerings to align with these ongoing operational needs.

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Frequently Asked Questions

What are Wellborn Middle School's current technology focus areas? Wellborn Middle School is focused on integrating instructional technology, increasing student device access, and managing personal communication devices.

How does Wellborn Middle School fund its technology initiatives? Wellborn Middle School procures instructional technology materials using its campus general fund.

Who are the key decision-makers for technology at Wellborn Middle School? Key decision-makers include the Principal, Assistant Principals, Digital Learning Ambassador, and Instructional Coach.

Is Wellborn Middle School looking for new learning software? Yes, the school uses Exact Path for interventions and is integrating instructional technology, indicating a need for complementary software.

How does the new device policy impact Wellborn Middle School? The new state policy (House Bill 1481) prohibits student personal communication device use during the school day, requiring new management strategies.